Wow what an awesome turn out that was. Over 10,000 people queued up to attend the massive SaaS event that is the Salesforce World Tour, and as the sun sets on another year of world touring we’d like to thank all of the customers, prospects and partners we met and engaged with during last weeks events.
Analytics matters. Closing the loop matters. The buzzword for 2017 ‘AI’ matters (although perhaps most are not quite there yet).
So how do you achieve such a holistic approach to something as vague as ‘engagement’? Well, like anything sales is a process and the closer we can tie that process to insight about our customer the more successful we are at it. I call this sales engagement, and it’s trackable.
Today marks our release of our State of Sales Engagement blog series. Over the next weeks tune in to our feed for helpful tips and insights on what today’s most successful organisations are doing in the space of sales engagement.